Applied curiosity, creativity and caffeine.

Product strategy and UX research for startups and products like yours.

About me

Hey there. 👋I'm Greig.
I am based in New Zealand and work remotely with startups from all over to help them with their user experience and product strategy.

I have worked on many different types of products such as AR apps for education, SaaS startups, ecommerce sites, through to complex banking applications.

I have a passion for working with companies and social enterprises that are solving meaningful problems that better people's lives so if that sounds like you then I'd love to be involved.

How I can help

I use UX research methods and creative problem solving to make sure you're building the right thing for the right people. I have worked with companies in many different stages of their journey from early stage entrepreneurs helping them get to MVP, right through to large banking institutions on their internal systems and customer-facing app strategy.

Explore
Gaining empathy for your customer (or target customer) is critical to knowing you're solving the right problems.
- Customer interviews
- Script writing
- Personas and journey maps
- Key insight discovery
- Service design

Evaluate
After we've clearly articulated the customer and business problems we're solving, we can move on to generating ideas and testing concepts with the right people.
- Co-design
- Prototyping
- User testing

Iterate
- Heuristic evaluation
- UX testing
- A/B testing

Get in touch

You can reach me on any of the platforms below.